(continued from Part 1)...

The most notable thing about a blog is that it is the first online journal type that offers
a place for reader comments. These comments can be helpful to the blog and draw
interest to it, or they can be useless. Some advertisers are using blogs today to get
their website link or product information out to more people. This can be annoying
to bloggers, but the fact is that the advertisers are using other people’s blogs to
advertise for free. Although it is annoying, you have to admit, it is a pretty smart idea
on the advertising side of things.

It is assumed that blogs are so popular for two main reasons. The first reason is
simply because everyone wants to be heard. By posting your opinions, views, or
experiences on the web, you are essentially being heard by anyone who reads your
post. With more and more people reading blogs, you can count on more and more
people reading yours as well. Expressing your opinions allows you to be free from
any stress they may cause when you keep them inside. A blog is a socially safe way
to express your views without having to worry too much about a reaction from
someone else.

The other main reason the blog is so popular is because due to amazing blogging
software, it is so simple to do. When personal websites came onto the scene,
everyone wanted one. The problem was that the good ones were very difficult to
construct unless you had programming experience. Many people hired professionals
to create their personal spaces. Blogs on the other hand, are very easy to create.
Software allows you to post your thoughts in a typing box and the system
automatically updates itself when you are done. It could not be any easier. Because
of these two reasons, people absolutely love blogs. They love to post on their own
blog and they love to read other blogs. The phenomenon is one that is so well loved
it will likely continue to grow and grow.

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